Elephant In The Room
The Elephant
Client
Triad NC Chapter of AIGA
Project
AIGA Design Month Creative
  • Awarded and Recognized
  • Brand Strategy
  • Environmental
  • Identity
  • Promotional

Challenge

We were asked to create an engaging and bold look to celebrate Design Month (October 2015) for the Triad NC chapter of the AIGA. There were various events that needed to be promoted throughout the month, in addition to the final agency tour and social.

Solution

We developed a look reminiscent of a butcher's work of taking every part of the pig to create something useful (and tasty!). This lead to ephemera which could be used to populate a brochure, posters, name tags, email graphics, and even a BBQ Sauce label. 

2016 Print Regional Design Annual

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