Elephant In The Room
The Elephant
Client
Fleet Feet Sports
Project
2009 Annual Report
  • Awarded and Recognized
  • Publication

Challenge

For the 2009 annual report, Fleet Feet Sports wanted to make it clear that the focus for the brand and company was to put the people who make an impact in the brand before the numbers.

Solution

We created a large-format book that presented portraits of people on each page. Between the french-folded and perforated pages the content for the annual report could be found. 

Graphis 100 Best Annual Reports 2011 - Gold Award

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